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Website & Brand Development, Social Media Marketing: Barefoot Fitness

Barefoot Fitness commissioned us to develop a new brand identity, website and social media presence for their brisbane outdoor group fitness and personal training business.

Visit the Barefoot Fitness website, Facebook or Twitter page

Barefoot Fitness - Website Development

Website Development & Video Production:
The Tzaneros Group

The PortGate warehouse development at the Port of Brisbane incorporates office spaces, container park and on-site logistics, providing a true one-stop-shop for freight forwarding, customs broking and import and export businesses.

We created a website for The Tzaneros Group and produced a series of corporate videos to showcase the many virtues of the PortGate development.

Visit the website: www.tzanerosenterprises.com.au

The Tzaneros Group - Website and video production

Email Newsletter:
The Tzaneros Group

To build upon The Tzaneros Group's online presence and facilitate marketing communications, we developed a HTML email newsletter template and integrated it with MailChimp, the leading Email Marketing and Email List Manager.

The first edition was used to announce the launch of The new Tzaneros Group website.

The Tzaneros Group - HTML email newsletter

Website User Testing: Edwards Michael Lawyers

What works, what doesn't? We put the Edward Michael website to the test, to find out what users really thought about their website. One thing's for sure, user testing will get you frank, statistically significant feedback on your website.

We facilitated the testing, analysed the data and reported our findings (the feedback was overwhelmingly positive btw). The report now serves as a key reference in decisions relating to the enhancement of the Edwards Michael Website.

Edwards Michael Lawyers - Website User Testing
Brand Leverage, in collaboration with Thinkweb consulting, are proud to announce the launch of My Site Made Simple™, a cost-effective website content management system that empowers clients with the ability to manage their own fully-featured standards-compliant website with ease.

Overview

What's a Content Management System or 'CMS'?

A content management system is software that enables people to manage their website and web-based content using only a web browser, whilst requiring no knowledge of coding or programming languages. Content can include text, photos, video, music, downloadable documents and most other media types.

The key advantage of using a CMS is that it enables the 'layperson' with almost no technical knowledge to maintain a professional web presence with features that many developers would not be able to create themselves.

Why the My Site Made Simple CMS is the right choice for managing your web presence:

  • It's more than just a name; My Site Made Simple makes maintaining an up-to-date professional website EASY! After witnessing clients struggling with overly-complex Content Management Systems we developed a WYSIWG editor and site management console that is easy to use and offers only the features that you need.
  • It's WC3 standards compliant architecture means that your site will be inherantly search engine friendly and thus supporting your site's high ranking in search engine results (of course SEO is nowhere near as straightforward as that, so for businesses whose success depends on consistent top-ranking in search engine results we also offer SEO Consulting services).
  • Your site will feature a professionally developed website design from one of our suite of site templates, or we can create your own unique design. All of our designs feature built-in accessibility tools, meaning that your site will support all potential user's requirements (including special needs groups, such as the visually impaired) and be inherantly usable.
  • My Site Made Simple is an affordable solution that will provide the oft-overlooked need for return on investment in your website. Our monthly hosting componant includes one hour of support per month that can be accumulated and put toward further development work, additional module, or additional user training.

Features of the My Site Made Simple CMS

Modules

The My Site Made Simple CMS's functionality centres around your website's Management Console—your starting point for all aspects of your website's management. The Management Console gives you access to the following modules.

  • Email Management
    Add, remove and edit email accounts and settings for your website.
  • Page Editor
    Add, remove and edit the pages that comprise your website using the WYSIWG editor.
  • Newsletter Made Simple
    Create and send HTML newsletters to individuals or groups of recipients.
  • Photo Albums
    Create custom photo albums for applications that require elaborate photo album functionality.
  • File Manager
    Upload and manage documents for distribution/download via your website.

Professionally developed website designs

Your site will feature a professionally developed website design from one of our suite of site templates, or we can create your own unique design.

WC3 standards compliant templates

It's WC3 standards compliant architecture means that your site will be inherantly search engine friendly and thus promoting your site's ranking in search engine results.

Accessibility of your website

All of our designs feature built-in accessibility tools, meaning that your site will support all potential user's requirements (including special needs groups, such as the visually impaired) and be inherantly usable

The following Accessibility features are built into the CMS and our designs:

  • Page tools, which are clickable text or graphic icons used to perform functions including:
    • Email a link to the current page to another person ('Send page via email');
    • Print the current page, using a print-friendly page template;
    • Save the current page as a PDF file, using a print-friendly page template; and
    • Increase or decrease the size of text on-screen.
  • The use of Semantic, WC3 standards Compliant code means that pages can be read by text-only browsers and screen reading applications

Additional Services

SEO Consulting services

Of course SEO is not quite as simple as that, so for businesses whose success depends on consistent top-ranking in search engine results we also offer SEO Consulting services.

Our SEO Consulting services include:

  • Identification and Research of competitive target keywords;
  • Managing Site Migration, important to achieve a fast and smooth transition of the new pages and site structure into the Google index without losing the value from the old pages indexed by Google;
  • Ongoing analysis of site visit statistics via Google Analytics;
  • Ongoing SEO analysis of site content the My Site Made Simple Content Checker; and
  • Copywriting services.

Pricing

My Site Made Simple is an AFFORDABLE solution that will empower you to fulfil the oft-overlooked need for return on investment in your website.

Our monthly hosting componant includes one hour of support per month that can be accumulated and put toward further development work, additional module, or additional user training.

Please contact us for a quote to create a cms-powered website tailored to your unique needs.